Audemars Piguet is a highly prestigious watch brand that entered the watchmaking industry a few centuries ago. On average, it only manufactures 40 000 watches every year to give its buyers a sense of exclusivity that they can be proud of. It is a great option to buy if you are looking for a unique watch with superior quality.
Collectors and enthusiasts will consider your collection of watches incomplete if they can’t see a timepiece from this brand. You might be hesitating to purchase because of its arguably high price point. But you have to understand that it also costs the company a huge amount of capital to produce such innovative and astonishing timepieces. To appreciate this company, you have to check out the list below of the relevant things you should know about it.
The humble beginnings of Audemars Piguet
It was in 1874 when Jules Louis Audemars and Edward Auguste Piguet established the watchmaking company. The founders knew each other ever since they were kids so they already had a great relationship. Both of them grew up in the Valle de Joux with a strong background in watchmaking.
Both of them were very hands-on in managing the business to ensure a continuous flow of income. They also ensured that every Audemars Piguet watch that they manufactured was of high quality, functionality, and precision. Despite the hurdles and challenges that they faced, they garnered several awards for their watchmaking mechanisms. Since it had a great reputation in the market, the watch enthusiasts and collectors in Europe and America noticed its products. The founder saw this as a sign to expand their target market.
Challenges surpassed by Audemars Piguet
The company started strong but there were a lot of challenges that it faced as it strived to become the leading watch manufacturer in the world. The 20th century was a crucial time for the company since it led to the downfall of the New York Exchange which resulted in a tremendous decrease in its sales. Two years after that, both of the founders died. Additionally, wall street crashed which reduced the capacity of the company to manufacture a large number of timepieces. You might be wondering how it stayed in the industry despite the stressful situations. Well, the management availed a 10-year loan of 15 000 Swiss Francs. It took the company more than two decades to be back on track through the help of a businessman named Georges Golay.
Brand never fails to use high-quality materials
Aside from using designs and patterns that stand out, the company also never fails to use high-quality materials and innovative techniques. For instance, it utilizes black ceramic material rather than conventional ones like stainless steel. In addition to this, the company can create satin-brushed and polished finishes not only because of the use of machines but also due to the high craftsmanship of its workers. If you try to observe its manufactured timepieces, you can infer that they all have intense details like gold screws to make them visually appealing accessories.
Offer timepieces in low quantities at higher prices
The reason why companies usually practice mass production is that they try to address the demand of watch enthusiasts for a more affordable timepiece. However, Audemars Piguet opted not to do the same. In fact, they offer watch models at a limited number of pieces because they want to give the users a more exclusive and personal timepiece. Since they do not mass produce their watch models, they are capable of producing watches with unique components which costs the company an even higher capital. As a result, their manufactured timepieces come with higher price tags compared to other brands.
Has highly trained watchmakers
It would not be possible for the company to achieve the pinnacle of success without its highly trained watchmakers. Despite them having the necessary skills for watchmaking, they still spend months and years before they can finalize the design of their watches. It is because they aim to provide unique and timeless timepieces. They give themselves enough time to create, decorate, finish, and test mechanical watches to avoid ruining their good reputation. One of the time-consuming and meticulous tasks that they do is hand polishing thousands of small watch parts under a microscope.
Iconic models offered by Audemars Piguet
Royal Oak Offshore 26401RO.OO.A002CA.02
This model can make your style appear more elegant and stylish with its brushed and finished 18 carats rose gold case and brushed black ceramic bezel. In terms of the dial, it has a luminescence finish with rose gold-toned hands making it visually interesting. With its transparent back, you can easily see and analyze the watch movement. It is perfect for people with large wrists since its gold case diameter measures 44 mm. It features an automatic movement and a caliber of 3126/3840. After completely winding it, you can use it for up to 50 hours. It has a very low water resistance so it is not an ideal watch to use during diving activities.
Royal Oak 15451OR.ZZ.1256OR.03
If you want to own an elegant women’s watch, then this model is what you are looking for. You can never go wrong with its pink gold case made from 18 carats. The company paired it with a rose gold dial with a luminescence finish and a pink gold band to complete the look. Another interesting feature of this model is its AP folding clasp that you can’t commonly find in other brands. It has a power reserve of 60 hours made possible by its automatic movement and caliber 3120.
Code 11.59 15210BC.OO.A002CR.01
This model is the best option if you want a classic yet high functional timepiece. You can take pride in its impressive craftsmanship as shown from its in-house caliber 4302 movements and 70-hour power reserve. Besides that, it can easily grab other people’s attention due to its striking all-black appearance. You can find the dial in a white gold case with a 41 mm diameter.
After reading all the must-know about Audemars Piguet, it is highly likely that you are now thinking of buying one for yourself. Don’t worry because there is only little to no replica of its watches because of the unique parts and designs. If you want to be sure that what you will buy is a legit model, you may buy from WatchShopping.com!